Ram Dass, Triggers, and Big News!
A close friend and I recently shared an open-hearted conversation about the reality of our spiritual journeys. Our greatest healing hasn’t come from meditation or yoga or plant medicine…
It came from being triggered.
We’ve both experienced the biggest breakthroughs when we were overcome by the emotional tsunami of a trigger—rage, grief, despair (or whatever cocktail of feelings was being served.)
True spiritual growth comes from the greatest discomfort. It’s not all love and light. 🌈 🦄 💫
Triggers are our teachers.
Every trigger is an opportunity to expand into a deeper level of awareness in order to bring ourselves back into balance, which is what true healing is all about.
Celebrating 10 Years: A Look at How My Business Has Evolved Since 2012
While journaling this morning, I was overcome with immense gratitude for where I currently am in my business and how far I’ve come since starting Incandescent Creative over 10 years (!) ago.
I started this little design studio within one year of graduating college and it has been through several iterations since. I have designed, refined, and redesigned my logo and brand identity three times. I’ve worked with an array of businesses—coaches, spiritual teachers, photographers, event planners, non-profits, restaurants, and more.
I now feel very grounded in where my business is at in this moment in time. (While acknowledging that it will continue to evolve—change is the only constant.)
So, in celebration of this journey and the exploration that has led me to this point, here’s a look at how my brand has evolved through the years…
Inspired Notes: Routine and Rebellion
Occasionally, I feel called to share inspired notes with my email community.
Call them downloads, channeled messages, or intuitive hits—the wisdom I receive in these instances feels like it comes from outside of me. And for that reason, I get the sense that it doesn’t belong to me; it wants to be shared.
This one is about my recent reflections regarding routine and rebellion inspired by an impromptu trip I took + an excerpt from my personal journal…
Squarespace Hack: How to Hide Flodesk Pop-ups on Specific Pages
As with any of my Squarespace hacks, usually they come about because I was trying to figure out the workaround for myself or a client. Today’s is no different!
I recently switched my email marketing service from ConvertKit to Flodesk* because of the simplicity and design-first approach that Flodesk offers. (And I haven’t looked back.)
But since Flodesk is relatively new, there aren’t many resources for figuring out how to make it work exactly like you need it to with Squarespace.
I was looking for a way to hide my Flodesk pop-up on my ‘Quick Links’ page—a custom Instagram bio link page similar to Linktree (another Squarespace Hack) because it wasn’t the best experience for my website visitors.
So when I couldn’t find the answer in a quick Google search, I took matters into my own hands…
Two Simple Updates That Will Completely Transform Your Website (Before + After)
In my new audio course, Generic to Genuine, I talk about how to create a more authentic website. As I was recording the last episode about the importance of design, I realized it would be easier to show than tell…
So I decided to try an experiment.
I took a generic Squarespace theme and ONLY changed the fonts and colors. The layout and all of the content—text and photos, is exactly the same.
The difference is astounding.
The website was completely transformed by those simple design changes. Before, it was subdued and lifeless. After, it’s brimming with personality; it’s more vibrant, compelling, and inviting. (Keep reading to see the before and after!)
Forget Linktree. Here’s How to Create a Free Instagram Bio Link Page in Squarespace
For most online entrepreneurs, having just one link on their Instagram won’t cut it. That’s why so many use a third party tool, like Linktree.
Linktree and other bio link tools offer a super simple solution: a hub for multiple links. When someone visits your “link in bio,” they’ll see options for all of the CTAs (calls-to-action) you add—such as blog articles, downloadable freebies, products, services, etc. These links are key for expanding your relationship with your audience and monetizing your online business.
However, the problem with tools like Linktree is that they take website traffic away from your domain. For small businesses, that traffic is important!
How to Sell as an Empath: Aligning for Heart Centered Sales
In college, I was hired for a job promising twice the pay of my former restaurant job. Starry-eyed with dollar signs, I didn’t realize until I started training what exactly I’d been hired for: selling kitchen knives door-to-door.
I quit on the first day.
To me, sales evoked sleazy salesmen swindling you into something you can’t afford. Pushy peddlers preying on sensitive souls—easy targets for their manipulative tactics.
Certainly there is a shadow side to sales, but I’ve since learned that sales, like design, is often misunderstood. Just like design is more than making things pretty, sales is more than a greedy hawking of goods. And both are necessary to a successful business.
So how do you sell in a way that’s aligned, not icky?
Your Moon Cycle & Your Business: Using Your Body’s Natural Rhythm to Your Advantage
As women, we’re conditioned to operate within a society that often goes against our natural biology. Because men function solely on a 24 hour cycle, we’re taught to expect the same consistency on a day-to-day basis. When in reality, our bodies are wired differently. Menstruating women operate on both a Circadian rhythm (24 hour cycle) and an Infradian rhythm (28 day cycle).
We’re given little to no awareness about this secondary rhythm—our moon cycle—and how it affects us on an energetic level throughout the month. This can cause us to unknowingly fight against ourselves, generating resistance, frustration, and ultimately burnout.
Understanding and embracing the ebbs and flows of our unique system helps us to function in alignment with our biology, instead of against it.