In Your Soft Girl Era? 🌸 Here Are 4 Ways to Invite Feminine Flow Into Your Business
We’ve all seen the #softgirlera memes on the internet, glorifying the “anti-grind”…
And I’m all about it.
Stepping into my soft girl era a few years ago felt like a deep, slow exhale—releasing the pressure valve of always doing, hustling, and achieving. (In other words, operating out of an imbalanced masculine energy.)
After navigating a health crisis, I knew something had to change my work lifestyle. So when I rebuilt my business, I prioritized my health. And that meant balancing my masculine (yang) energy with more feminine (yin) energy.
There’s now a softness in how I move through my day within my business, allowing for more ease, rest, and alignment. It’s a shift from pushing and striving to trusting and flowing.
Effortlessly Attract Clients With the Feminine Energy of Your Business
Let’s first align on something: We all have masculine and feminine energy within us, regardless of our gender.
In a spiritual sense, masculine energy (yang) is assertive and productive, while feminine energy (yin) is receptive and creative. We need both for a balanced business and life.
Many entrepreneurs focus on yang qualities in their business—sales, marketing, and “the bottom line,” while overlooking yin qualities like integration, connection, and alignment.
These intangible attributes can’t be easily measured, yet have a very real impact on the success of a business. (And not to mention, the overall health and happiness of the business owner.)